ColorFluency Blog

most everything you've been told about color is a lie
color meanings

Most Everything You’ve Learned About Color is a Lie

Color is much more important than the myth that red, yellow and blue are primary colors. (Answers to that debunked myth at the end.) Color has been misunderstood for way too long.  The seasonal colors are one aberration. Color has been put into boxes, made out to be

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how to speak color
color meanings

how to easily speak color in 3 steps

Last updated on March 28, 2021 How good are you at communicating the differences between the color Larchmere, Dynamo and the color 325C? (These are color names from Sherwin-Williams and Pantone.)   When you understand how to speak color as the color industry does, you’ll have an easier time

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what color matches your personality
color personality

what color matches your personality?

Did you know that there are certain specific colors that match your personality? Most of us, when we think of color, we think of their associated names such as red, orange, yellow, green, blue and purple…the colors of the visible spectrum. We also give names to a wide

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